Patagonia has a wonderful business model…
Patagonia are well known for high end sustainable outdoor clothing & apparel. Things like skiing equipment, climbing clothing, wetsuits & even non-sports wear like fleeces, jackets & coats.
The program allows customers to trade in their used Patagonia stuff for credit. The items are then inspected & cleaned before being resold. It’s profitable with over 120,000 units sold already.
Due to its success, they’ve opened their 1st Worn Wear store. Giving thrifty & environmentally conscious outdoorers a chance to browse used and remade clothes & equipment in person.
You’ve got to hand it them. It’s a great idea. Clothes & equipment get reused. Customers get Patagonia stuff for a great price & Patagonia make profit twice on the same products. Wow.
The environment & communities are always on our mind too…
Coupled with our charity benefiting corporate social responsibility program & our plant a tree for a customer reforestation initiative. Showing even a small business like ours can have a big impact too.
…just like Patagonia